More than just a collage of ambitious sound, Art Versus Industry is an innovative movement that inspires listeners to become reacquainted with the notion of sincerity in music. The trio's uncompromised offering is a meticulously crafted blend of crushingand organic electronics, machined guitars- and introspective, personal commentary. Their challenging work will serve as a soundtrack for the future-forward progressive, pulling together just enough cinematic entropy to satiate the screen played lifestyles of the twitter generation. Far beyond a conceptual call-to-action reserved for the avant-garde at heart, Art Versus Industry is a fitting middle ground for the market-molded and post modern to meet halfway. This is punk rock rebellion for the synthetic age, breathing analogous sensibility back into an all-consuming digital world. The band has just released their courageous debut. This creative pursuit is by no means an overnight realization; instead it's the ripened end result of underground musical projects (dEFY 2002-2007, Avi Ghosh) uniting forces to use to create the unique sound of A.V.I.. The buzz continues to expand at an alarming, exponential rate as the group's devoted audience spreads the viral Art Versus Industry message to anyone ready for musical change. In less than a year's time, the three-piece's high energy, seizure-inducing, immersive live performances have piqued interest and notoriety within their Austin surroundings, allowing them to land coveted support slots for the likes of Atari Teenage Riot, Black Veil Brides, Crystal Castles, Lords Of Acid, Android Lust, Angelspit, Voltaire, Sounds Under Radio and Assemblage 23, while headlining several reputable stages of their own. Spring 2011 will see the release of the band's highly anticipated two-part EP that will be followed by an unforgiving touring cycle, expected to run well into the first quarter of 2012. It's just a matter of time before you, too, will join A.V.I.'s revolutionary cause to revive art back into music.
http://schedule.sxsw.com/events/event_MS13292
