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SCHED* SXSW 2011 has ended
Sunday, March 13 • 11:30am - 12:30pm
The Creative Process Illustrated: How Advertising's Big Ideas are Born

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So how does your creative process look? We asked dozens of writers and art directors to visualize how their personal process shows their thinking. The answers come in a series of artful and compelling process pieces that give insight into how creativity actually grows. Our book (August 2010) lays out 30+ of these along with creative theory that's accessible and usable. Authors Glenn Griffin and Deborah Morrison explain the project and give insights into understanding how you create.
http://schedule.sxsw.com/events/event_IAP7551

Speaker
GG

Glenn Griffin

Asst Professor of Advertising | PureProcess.com | Glenn Griffin teaches courses in creativity and portfolio development in Dallas, Texas. His research on creativity, education and social responsibility has appeared in a variety of scholarly journals, including the Journal of Advertising... Read More →
avatar for Deborah Morrison

Deborah Morrison

Professor + Champion of Creativity | University of Oregon | @debkmorrison Here to share with 13 other University of Oregon students and faculty. We're on a mission to make some Holy Shit! moments happen with what we bring and what we learn. Our Creative Strategist model makes this... Read More →


Sunday March 13, 2011 11:30am - 12:30pm
Austin Convention Center, Ballroom G 500 E Cesar Chavez St

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