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Tuesday, March 15 • 5:00pm - 6:00pm
Connected Devices, the Cloud & the Future of Music

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Discovering and listening to music today is a fragmented experience. Most consumers discover in one place, purchase in another, and listen somewhere else. While iTunes remains the dominant way people buy and organize their digital music collections, on-demand music services like Rdio, MOG and Spotify are creating new ways to discover, play, organize, and share music. The wide-spread adoption of smartphones and connected devices, along with the growing ubiquity of wireless networks, has increased the promise of music-in-the-cloud, but are consumers ready to give up their iTunes and owning their music outright? While, early adopters and music enthusiasts are latching on, what will it take for the mainstream to shift their thinking? This session will explore how connected devices and cloud services will affect the way consumers find and buy music going forward.


Travis Bogard

VP of Prod Mgmt & StrategyJawbone
avatar for Brenna Ehrlich

Brenna Ehrlich

Sr Writer/Editor, O Music AwardsMTV NetworksBrenna Ehrlich is the Senior Writer/Editor for the O Music Awards, MTV’s new digital music awards show, as well as the show’s blog, the O Music Blog. She’s also the co-author of blog and book, Stuff Hipsters Hate, and a Netiquette... Read More →

Steve Savoca

Head of MusicSpotifySteve Savoca oversees Spotify’s label relations team, managing all music content as well as leading artist marketing and promotional activities.
avatar for Malthe Sigurdsson

Malthe Sigurdsson

VP ProdRdio

Allen Weiner

Research VPGartner, Inc.

Tuesday March 15, 2011 5:00pm - 6:00pm CDT
Radisson, Town Lake Ballroom

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