SCHED* SXSW 2011 has ended
Monday, March 14 • 3:30pm - 4:30pm
Will News Apps Re-Invent Journalism?

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Newspaper and magazine publishers tout applications for smart phones and tablets like the iPad as innovative revenue streams that will save their journalism by providing a new, more interactive kind of news experience integrated with emerging mobile technologies. Martin Nisenholtz, senior vice president of digital operations for The New York Times Company, called its news app "the best of print and the best of digital, all rolled up into one." Others are seeing the opportunity for integrated storytelling. How is this playing out, what are the early indications? Can publications replace losses from print subscriptions with application sales? Journalism organizations have tried diverse approaches. The Associated Press and BBC offer their app for free with an interface similar to the Web, and then embed advertising. Time and Wired offer a magazine experience that includes ads, but also comes with a per-issue price. Others are offering subscriptions along with the app. In this session, a group of experts will discuss the current state of news apps, emerging trends, and the future of professional news delivery.

avatar for Niran Babalola

Niran Babalola

Dir of TechnologyThe Texas TribuneNiran Babalola is the Director of Technology at The Texas Tribune, a non-profit, online, news organization where he and the rest of the tech team build the award-winning TexasTribune.org, the content management system that powers it, and news applications... Read More →
avatar for Jon Lebkowsky

Jon Lebkowsky

PrincipalPolycot Associates LLCJon Lebkowsky is an author, activist, sometimes journalist, and blogger who writes about the future of the Internet, digital culture, media, and society. He’s been actively associated with various forward-looking projects and organizations, including... Read More →
avatar for Aron Pilhofer

Aron Pilhofer

Editor/Interactive NewsThe New York TimesAron Pilhofer is editor of Interactive News for The New York Times. His team combines journalism, social media and technology to enhance The Times's reporting online. He also is co-founder of DocumentCloud, a nonprofit news startup that aims... Read More →

Chris Tomlinson

Managing EditorThe Texas Observer

Monday March 14, 2011 3:30pm - 4:30pm
Sheraton, Creekside 701 East 11th St

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