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Tuesday, March 15 • 11:00am - 12:00pm
Creating a Social Hackathon for the Good – Justice League Style

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What do you get when you lock 30+ game and visual designers, social media gurus, and tech industry rivals together in San Francisco offices for a brainstorm with gallons of coffee? Answer: An online Web 2.0 playbook for non-profits that will change the world, and give a technical and business savvy boost to Oprah’s favorite education online charity, DonorsChoose.org. Come learn how Microsoft, Google, Facebook, Twitter and others all got together in a uniquely structured event to give nonprofits an online boost. We’ll discuss the good, bad, and the ugly of having this kind of event, and share tips on how you can make this kind of change happen where you are.
http://schedule.sxsw.com/events/event_IAP000293

Speaker
avatar for Betsy Aoki

Betsy Aoki

Sr Program Mgr, Social MediaMicrosoftBETSY AOKI is a 15-year veteran of Web technology and online community applications. Mary Jo Foley of CNET called her a “Microsoft Woman to Watch” for her work in launching Microsoft’s corporate blogging platforms, the Live QnA consumer question-and-answer... Read More →
avatar for Hope Frank

Hope Frank

CMOWebtrendsAs chief marketing officer, HOPE FRANK leads worldwide marketing efforts on behalf of Webtrends. With more than 20 years of working in all facets of marketing, including B2B, B2C, brand, enterprise, digital, social, mobile, broadcast, public relations and investor relations... Read More →
avatar for Chris Messina

Chris Messina

ConsultantChris Messina is based in San Francisco and is known for inventing the hashtag, starting the BarCamp and coworking communities, and advancing technology initiatives such as OpenID, OAuth, Activity Streams, and microformats. He previously worked at NeonMob and Google.
avatar for Scott Porad

Scott Porad

CTOCheezburgerSOCTT PORAD is the CTO of the Cheezburger Network, the company behind the hugely popular I Can Has Cheezburger? and Failblog.org. The Cheezburger Network is a collection of web sites where every day millions of people share moments of joy through the humor and wonder... Read More →
avatar for Ian Schafer

Ian Schafer

CEODeep FocusIAN SCHAFER, CEO and Founder of Deep Focus (a part of Engine USA), is one of advertising’s most influential voices in interactive marketing and social media. Prior to founding Deep Focus in 2002, Ian was Vice President of the New Media division of Miramax Films. An... Read More →
avatar for Aya Zook

Aya Zook

Principal, Microsoft VenturesMicrosoftMicrosoft Ventures. Ex-Bing. Future fiend. Crusader against evil robots (when they rise…because they will).


Tuesday March 15, 2011 11:00am - 12:00pm
Austin Convention Center, Room 10AB 500 E Cesar Chavez St

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