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Monday, March 14 • 2:00pm - 3:00pm
Marketing Your Movie: Making A Great Trailer

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Getting a movie made is difficult enough but marketing it to its best advantage is equally as challenging. In this panel you will hear from award winning trailer editors and movie marketing experts on how to make a good trailer great, what makes a great trailer and ideas on how to get your film noticed in today's crowded digital landscape. Movie theater treats will be provided!

avatar for Larry Baldauf

Larry Baldauf

Fox Searchlight
avatar for Monica Brady

Monica Brady

Exec ProducerGolden Trailer AwardsThe Golden Trailer Awards started in 1999 to award the best of the best in movie marketing. Since its inception 12 years ago, the show has been gaining popularity around the world and has been heralded as the “Oscar’s for Movie Trailers”. Monica... Read More →
avatar for Matthew Cohen

Matthew Cohen

Lead AgentDigital Development ManagementActive in both film and video game development, Matthew is one of a handful of specialists with meaningful production experience in each field. He was a creative executive for Temple Hill, the producers of the Twilight series, and proceeded... Read More →
avatar for Michelle Hooper

Michelle Hooper

EVP MarketingFox SearchlightMichelle Hooper is currently EVP Marketing at Fox Searchlight Pictures. During her time at Fox Searchlight, she has worked on such marketing and awards campaigns as THE TREE OF LIFE, THE DESCENDANTS, BLACK SWAN, SLUMDOG MILLIONAIRE, JUNO and LITTLE MISS... Read More →

Peter Lawson

EVP, Acquisitions & Co-ProductionsThe Weinstein Company
avatar for Evelyn Watters

Evelyn Watters

Exec DirGolden Trailer AwardsWith over seventeen years of commercial advertising experience, Evelyn Brady-Watters is one the most sought after freelance commercial producers in the United States and one of Hollywood’s brightest entrepreneurial rising stars. Evelyn’s spotless record... Read More →
avatar for Mark Woollen

Mark Woollen

Creative Diri-TrailersMark Woollen has created movie trailers for some of the most celebrated films of the last 20 years including: Schindler’s List, The Big Lebowski, Being John Malkovich, Traffic, The Royal Tenenbaums, Lost In Translation, Eternal Sunshine, Crash, Slumdog Millionaire... Read More →

Monday March 14, 2011 2:00pm - 3:00pm CDT
Austin Convention Center, Room 16AB

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