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SCHED* SXSW 2011 has ended
Sunday, March 13 • 12:30pm - 1:30pm
The Untapped iPad Market: Is Your Site POUR?

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For the masses, the iPad is the latest, hottest, must-have toy. But, for people with disabilities the iPad is life changing: enabling communication, unlocking minds and fostering independence. However in purchasing these devices lays the challenge: oftentimes websites with product information are inaccessible to this market, which has a discretionary spending power of $175 billion in the United States alone. The session’s goals are to identify some barriers people with disabilities regularly face, making it difficult to participate fully online; explain the four guiding principles of what makes blogs and websites accessible; and offer key questions to begin asking and what resources exist to make sites more accessible to this under tapped market. By giving short vignettes of how people with disabilities are using iPads, faces are put to the size of this disability market - and putting faces to the need for web accessibility. This brings alive the technical requirements and guiding principles of web accessibility.
http://schedule.sxsw.com/events/event_IAP7499

Speaker
avatar for Glenda Watson Hyatt

Glenda Watson Hyatt

Web Accessibility ConsultantSoaring Eagle CommunicationsFor more than twelve years, Glenda Watson Hyatt has worked with three levels of government, transit authorities and non-profit organizations to improve accessibility of their websites for people with disabilities. She is well-versed... Read More →
KT

Karen Tsang

Writer/Editor/Educator



Sunday March 13, 2011 12:30pm - 1:30pm
Austin Convention Center, Room 6AB 500 E Cesar Chavez St

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