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Sunday, March 13 • 5:00pm - 6:00pm
Transmedia Artists Guild: New Media Needs New Advocacy

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Transmedia is a big buzzword in entertainment. Most of the conversation around transmedia has been focused on large media corporations with major franchises to advertise. But companies don't make transmedia - people do. At last year's SXSW a group of these people -- transmedia, ARG and net-native story designers -- convened to discuss the challenges of making a living and thriving in this landscape. The bitch session spurred a call to action, and the plans were laid for a new advocacy organization to serve individual producers and artists working in this still-hazily defined world -- the Transmedia Artists Guild. TAG seeks to fulfill needs that are currently being overlooked by the established creative guilds and advocacy organizations, including: 1) Providing a community for professional practitioners; 2) Advancing clear definitions of what transmedia creators do; 3) Fostering a culture of credit in the transmedia space and 4) Aiding companies in need of transmedia talent in finding professional practitioners.


Jay Bushman

The Loose-Fish Project
avatar for Steve Peters

Steve Peters

Founder/CCONo Mimes MediaA pioneering force in Transmedia and Second-Screen Entertainment, Steve has worked on some of the biggest and most successful interactive experiences to date, including most recently, the Emmy®-winning interactive web-series Dirty Work for Fourth Wall St... Read More →

Sunday March 13, 2011 5:00pm - 6:00pm CDT
Hilton, Salon C

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