SCHED* SXSW 2011 has ended
Back To Schedule
Sunday, March 13 • 11:00am - 12:00pm
Emotional-Response Cinema...Plug In And Go Deep?

Sign up or log in to save this to your schedule, view media, leave feedback and see who's attending!

The next generation of digital media interaction will use a direct emotional interface as the key new channel of communication. Extensive research and development on physiology, emotion and interaction is creating an entirely new level of engagement through technology. Driven by the desire of the movie studios to bring people back to the cinemas, investment in new media technologies such as 3D is exploding. In parallel, game manufacturers are also focusing on novel interfaces and interaction such as the Wii controller and Kinect. The fundamental business opportunity is to capitalize on this requirement for new media interfaces by providing an entirely new and different mode of interaction - individual and group emotional state controlling the content narrative. We will begin by wiring a selection of audience members up for the World Premiere of our Emotional Response Cinema project ‘Biosuite’ and then screen our short horror film ‘Unsound’. The audience arrives; We wire up a number of the audience, connected to our setup; We explain some background information on the project; Screen the film, whilst recording data from the wired-up audience members, which in turn determines the audio & visual experience; Display the results; Discuss a range of topics; The project and other variations; The genres and the various responses you could expect; The ethics; The research to date; The possible future opportunities for affective computing & moving image production.

avatar for NG Bristow

NG Bristow

DirFilmtripI am a multi-award winning writer / director. Alongside directing high-end mainstream television my idiosyncratic short films have played in festivals all over the world. As a screenwriter (commissions include Channel 4 and UKFC) I am drawn to the slipstream where genre... Read More →

Benjamin Knapp

Queens University, Belfast
avatar for Ben Knapp

Ben Knapp

Queen's UniversityBen leads the Music, Sensors, and Emotion (MuSE) research group at the Sonic Arts Research Centre (SARC). His research at SARC focuses on the understanding and measurement of the physical gestures and emotional states of musical performers and their audience. For... Read More →
avatar for Gawain Morrison

Gawain Morrison

Company DirFilmtripOver the last 14 years Gawain has been involved in events promotion across Europe, for music, fashion, film and media. He has produced over 30 live action and animated short films and music promos, as well as teaching production as part of NI Screen's Digital Shorts... Read More →

Miguel Perez

Queens University, Belfast

Sunday March 13, 2011 11:00am - 12:00pm CDT
Alamo Ritz 2

Attendees (0)