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Wednesday, March 16 • 5:00pm - 6:00pm
Bill and Ted's Excellent Adventure: Digital Music Redux

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What is the state of digital music? Many rail against the labels for not getting it, but do we even know what "it" is yet? Digital is not replacing physical sales, the new generation of music fans see no reason to pay for music or even music services, the live industry is declining and the best answer we have so far is to sell premium packages to superfans. Is that a viable strategy on which an artists can build a career? Where is the balance between affordable royalty rates for the services and livable royalty earnings for the artists? Are the labels getting more realistic with their licensing terms or are digital music startups an entrepreneurial death wish?
http://schedule.sxsw.com/events/event_MP5926

Speaker
avatar for Ted Cohen

Ted Cohen

Managing PartnerTAG StrategicTAG Strategic is a digital entertainment consulting firm providing expert strategy, market intelligence, product ideation, business modeling and business development services to multinational companies and select emerging businesses. TAG accelerates business... Read More →
avatar for Bill Wilson

Bill Wilson

VP, Digital Strategy & Business DevMusic Business AssociationAs Vice President, Digital Strategy and Business Development for music trade association NARM, Bill Wilson leads the charge on all things digital at the music business association. A music industry professional with over... Read More →


Wednesday March 16, 2011 5:00pm - 6:00pm CDT
Austin Convention Center, Room 17AB

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