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Saturday, March 19 • 12:30pm - 1:30pm
Play Ball: The Art Of Pitching Music

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In the world of creative song plugging, publishers are now faced with an abundance of music coming from other sources i.e., fellow publishers, licensing companies, social networking sites and independent artists flooding the desks of all music supervisors. We will explore how best to get on the radar of these supervisors to win the prize of getting your music placed. With our panelists' diverse backgrounds, we will find out how they feel about being pitched music and the ways in which we can better serve their needs.

avatar for YiPei Chen-Josephson

YiPei Chen-Josephson

VP Licensing & Label RelGray VYiPei Chen-Josephson is the VP of Licensing and Label Relations at Gray V, a company that provides in-store music programming for a whole host of high-end retailers, hotel groups, and restaurants including Tiffany, Equinox, Michael Kors, Tom Ford, James... Read More →
avatar for Gary Ford

Gary Ford

VP, Global Music ServicesDiscovery CommunicationsGary has worked at various positions in the Music Business since the late 70s with stints at Warner-Chappell Music in Los Angeles (9 Years) and ASCAP in NYC (12 years) as well as artist & composer management. He is currently based in... Read More →
avatar for Oliver Hild

Oliver Hild

NBC UniversalOLIVER HILD has been a member of the creative TV Music team at NBC Universal for over three years. He currently music supervises "Royal Pains", "The Event", "In Plain Sight" and "The Cape". He also handles music licensing for "Friday Night Lights".
avatar for Kier Lehman

Kier Lehman

Dir of Music Creative AffairsSony PicturesKier Lehman grew up in Los Angeles and was exposed to a wide variety of music from an early age by his father who is an audiophile and record collector. At the University Of Miami Kier earned a bachelors degree in music with a focus on producing... Read More →
avatar for Steven Scharf

Steven Scharf

Pres/Sr VP CreativeSteven Scharf Entertainment/Carlin AmericaSteven Scharf's 44 years in the recording industry has covered areas of record producing, A&R, music publishing, and management. In 1991, he founded Steven Scharf Entertainment, a producer management company, and ventured... Read More →

Saturday March 19, 2011 12:30pm - 1:30pm CDT
Austin Convention Center, Room 12AB

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