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Sunday, March 13 • 9:30am - 10:30am
Getting Your Breakthrough Idea Approved by Decision Makers

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Whether it is a cool iPad app, a Facebook promo or an engaging blog concept, great new interactive ideas must get green-lighted before they see the light of day. In many companies this can be a frustrating experience. This panel will provide advice on how to get to “yes” from marketing executives who have approved (and killed) ideas like yours. A discussion of examples from the panelists’ respective companies will be followed by an “open mic” session where the members of the audience get to make one-minute quick pitches for advice from the panelists. The attendee with the best pitch will get a $100 gift card to celebrate his/her creative idea by exploring Austin’s exceptional eateries (or drinkeries) during the conference.


Nicole Cochran

Mktg DirChili's Grill & Bar
avatar for John Ellett

John Ellett

CEOnFusionJohn Ellett has a passion for encouraging and supporting marketing leaders who have the courage to be change agents in their organizations. As CEO of nFusion, a digital marketing agency based in Austin, Texas, John has had the privilege of helping some of the country’s... Read More →
avatar for Fara Howard

Fara Howard

Exec Dir, MktgDellFara Howard serves as Executive Director of Global Site Design for the eDell organization at Dell Inc. Her global team is responsible for the evolution of the user experience and visual design of Dell.com. Her specific responsibilities include managing the digital... Read More →

Andrew Runyon

Director, Digital Marketing and PublicityWalt Disney StudiosAndrew Runyon serves as Director of Digital Marketing and Publicity for Walt Disney Studios Motion Pictures handling the digital marketing efforts for the Walt Disney Studios, Touchstone Pictures, Marvel Studios, and Dreamworks... Read More →

Sunday March 13, 2011 9:30am - 10:30am CDT
Austin Convention Center, Room 9ABC

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