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Monday, March 14 • 12:00pm - 1:00pm
Next Stage: Trade Show Opening Ceremony featuring the City of Austin

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South by Southwest and The City of Austin officially welcome you to the 25th anniversary South by Southwest event. Join us at the Next Stage for a special opening ceremony to inaugurate the new SXSW Trade Show, an improved platform for integrated business opportunities. Join SXSW Founder Roland Swenson as he introduces the Mayor of Austin Lee Leffingwell. Hear from other key representatives of the City, including Kevin Johns (Director of Economic Growth and Redevelopment Services), Mark Tester (Convention Center Director), and Randi Shade (Member of the City Council). Learn more about the City of Austin’s business and creative initiatives as well as how South by Southwest has furthered the professional growth of these industries both in Austin and on a global scale for twenty-five years. This opening ceremony will conclude by moving to the new SXSW Meet Up Pavilion, for a meet and greet session with members of the City of Austin.

Monday March 14, 2011 12:00pm - 1:00pm CDT
Austin Convention Center, Exhibit Hall 3-4

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