SCHED* SXSW 2011 has ended
Back To Schedule
Sunday, March 13 • 12:30pm - 1:30pm
Social Hotline: How Social Media Impacts Crisis Communications

Sign up or log in to save this to your schedule, view media, leave feedback and see who's attending!

Social media has become a critical channel for organizations to plan and communicate with customers or communities in times of crisis, but these efforts often fall flat or are overshadowed by an explosion of conversations. Whether flooded with inquiries on Facebook and Twitter, or proactively communicating or monitoring across social channels for important updates, organizations need strategies and technologies that will effectively scale and integrate with all other business touch points. This panel will highlight examples of crisis communications harnessing social channels done right (and wrong).

avatar for Dave Carroll

Dave Carroll

CEOBig Break Enterprises IncDave Carroll Singer-Songwriter President: Big Break Enterprises Inc Dave Carroll is a Canadian singer-songwriter best known for his trilogy of YouTube videos: “United Breaks Guitars”. When United Airlines baggage handlers damaged his Taylor guitar and... Read More →
avatar for David Vap

David Vap

Chief Solutions OfficerRightNow TechnologiesA 17-year veteran to the technology industry, David is the Chief Solutions Officer at RightNow Technologies. David is responsible for the entire RightNow solution including products, partners, best practices, and the five Centers of Excellence... Read More →

Sunday March 13, 2011 12:30pm - 1:30pm CDT
Hyatt, Hill Country CD

Attendees (0)