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SCHED* SXSW 2011 has ended
Sunday, March 13 • 5:00pm - 6:00pm
Investigative Tweeting? Secrets of the New Interactive Reporting

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How did a nonprofit news operation scoop the New York Times and Washington Post in breaking news and on-the-ground photos and video of the BP oil spill catastrophe? And why did drive-by readers suddenly become community evangelists for this coverage, spreading the word about reporters' Twitter feeds, supporting investigations financially, and going vigilante on rude website commenters? We'll tell you step by step how Mother Jones magazine did it and how you can replicate our wild success. We'll also talk about how a print-media stalwart can transform itself into a nimble 24/7 news operation, and why social media is God's gift to journalism. Bring your ideas, this will be an interactive session: We'll highlight 5 other under-the-radar media experiments and why they worked, 10 practical tips media professionals need to learn from Silicon Valley, and work with interested audience members in a (gentle) experimental pitch slam.
http://schedule.sxsw.com/events/event_IAP8208

Speaker
avatar for Monika Bauerlein

Monika Bauerlein

Co-EditorMother JonesCo-editor of Mother Jones with Clara Jeffery; during their stewardship MoJo has won two National Magazine Awards for General Excellence, launched an eight-person Washington bureau, and transformed itself into a 24/7 news operation.


Sunday March 13, 2011 5:00pm - 6:00pm
Sheraton, S. Capitol View 701 East 11th St

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