SCHED* SXSW 2011 has ended
Sunday, March 13 • 4:30pm - 5:30pm
Interactive Branding and the Built Environment

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It’s a brave, new, networked, digitized world out there, but despite all the over-stimulation, we still crave meaningful experiences. How do we, as designers, create those experiences? How do we help brands evolve beyond the 30-second spot? How can built spaces enable virtual experiences? How can we reinvigorate the digital age through actual physical interaction? Hornall Anderson’s Chief Experience Officer (CXO) Jamie Monberg will talk about successes and lessons learned integrating digital interactive into environmental experiences for clients like The Empire State Building, The Sears Tower, Madison Square Garden, The Space Needle, Microsoft and the Sydney Opera House.


Jamie Monberg

CEOHornall Anderson

Sunday March 13, 2011 4:30pm - 5:30pm
Austin Convention Center, Ballroom E 500 E Cesar Chavez St

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