SCHED* SXSW 2011 has ended
Sunday, March 13 • 9:30am - 10:30am
Patients/Caregivers on Facebook: Establishing Boundaries Without Barriers

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Social media platforms create new challenges for healthcare practitioners and other professionals who actively participate in online communities that have emerged on Facebook, Twitter and similar applications. While it's not unusual for those with chronic health issues and long term medical problems to build close relationships with care providers "in real life" - legal, ethical and practical issues emerge when patients/clients seek to add care providers to online networks. How, for example, should a pediatric nurse respond when a cancer patient's mom wants to become a Facebook "friend"? What parameters must be established now that these public conversations could become of an official medical record? What else is preventing medical staff and healthcare organizations from adopting social media? Engage with panelists - patients and healthcare workers - who actively use social media and are articulate advocates for its benefits in the complex world of healthcare delivery. Panelists for this session have developed ways to establish appropriate boundaries without creating barriers to health education and empowerment. Attendees will develop a more sophisticated awareness of privacy and engagement within online communities. They'll learn how those in the healthcare community have dealt with significant concerns and developed effective ways to resolve ethical conflicts, and will leave the session with a framework for addressing similar concerns within their own networks.

avatar for Ed Bennett

Ed Bennett

Dir, Web Strategy | University of Maryland Medical System | Ed Bennett manages web operations at the University of Maryland Medical Center (UMMC). Ed has over fifteen years experience working on the Internet, and has worn many hats – programmer, designer, consultant, information... Read More →

Jen Dyer

Nationwide Children's Hospital
avatar for Jennifer Shine Dyer

Jennifer Shine Dyer

Physician | The Ohio State University | Jennifer Shine Dyer, MD, MPH is a board-certified practicing physician in both Pediatrics and Pediatric Endocrinology at Nationwide Children’s Hospital affiliated with The Ohio State University College of Medicine in Columbus, Ohio where she... Read More →
avatar for Daniel Goldman

Daniel Goldman

Legal Counsel | Mayo Clinic | Dan is in-house counsel at Mayo Clinic and the legal advisor for Mayo Clinic’s industry-leading social media efforts, including the Mayo Clinic Center for Social Media, and the Center’s Social Media Health Network, and is also a member of the Center’s... Read More →
avatar for Keely Kolmes

Keely Kolmes

Licensed Psychologist | Dr Keely Kolmes Private Psychotherapy Practice | Keely Kolmes, Psy.D., is a licensed psychologist in private practice in San Francisco, CA. She also serves as the Director of Digital Communications for APA Division 42, Psychologists in Independent Practice... Read More →
avatar for Dana Lewis

Dana Lewis

Interactive Mktg Specialist | Swedish Health Services | Dana Lewis is the Interactive Marketing Specialist at Swedish, a non-profit health system serving the greater Seattle area. She created the industry standard for health care chats on Twitter in January 2009, and has grown #hcsm... Read More →

Sunday March 13, 2011 9:30am - 10:30am
Hilton Garden Inn, Sabine 500 North IH 35

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