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SCHED* SXSW 2011 has ended
avatar for Dana al Salem

Dana al Salem

CEO
FanFactory
DANA AL SALEM has been at the forefront of digital media and music since 1994 when she co-founded Clockwork, a Stockholm based multimedia and award winning agency which built the first interactive platforms online. In May 1996, Dana co-founded Yahoo! Europe, built the Yahoo! Europe production team and rollout of 40 online services for the European local territories. Dana then moved into Television in 2002 and managed the launch, programming, rebranding, and scheduling alignment of Sky Italia, MBC, ITV, where she was awarded the World Gold Promax award. In 2005, Dana founded the label LostRecords, managed, produced artists and worldwide tours for artists such as Chris Stills, Paul Personne, Louis Bertignac and Youssou NDour, Mark Ford. Dana is now Founder & CEO of FanFactory Ltd, a consumer lead generation platform, which helps various industry sectors, including media, sports, retail and government, accelerate fan growth, geo-locate their fans, and “fan to friend” discovery. Consumer participative data creats the marketplace and product needs early in the business cycle, driving risk and marketing costs down through a highly effective engagement platform.

My Speaker Sessions

Friday, March 18
 

3:30pm CDT