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SCHED* SXSW 2011 has ended
avatar for Elizabeth Bellanti

Elizabeth Bellanti

Intuitive
Bellanti Branding
After working on national marketing campaigns for Pepsi, Exxon, Visa and the Jim Beam Music program around the country, I agreed to stay home in Austin and help out Tito Beveridge, of Tito's Handmade Vodka fame 8 years ago, for free, since he couldn't afford help at the time. A year later, I had brought him enough growth to afford my paycheck. I was the first and only woman there and the first to leave the distillery and go out into the world with his vodka on a daily basis. Back then, all there was was the original shack and if I needed vodka for anything, I had to bottle it myself. After years of driving the power of word of mouth to develop the Tito's brand and after wearing numerous hats around Tito's business, I left my position as Brand Manager there to start consulting last year. I remain a creative partner with Tito and am now also working with several restaurants, and a talented singer songwriter named Robyn Ludwick. I'm also starting a re branding project to uplift the popularity of mixed breed dogs and encourage their adoptions called UPWITHMUTTS.com. I just recently moved to Wimberley, Texas where I take consulting calls and am opening a vintage and Texas Music shop with Robyn in Feb. 2011