SCHED* SXSW 2011 has ended
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Rebecca Dickson

Exec VP
DeVries Public Relations
Rebecca oversees the Home & Lifestyle division at DeVries PR that represents a collection of brands, including P&G’s Fabric Care portfolio, Gallo’s wine and spirits portfolio, Pepperidge Farm and Sam Adams. With more than sixteen years in the industry with a focus on consumer lifestyle brands, Rebecca is passionate about building consumer advocacy through CSR programs. She has been instrumental in the development and implementation of cause marketing campaigns for some of P&G's most iconic brands, including Crest Healthy Smiles, Tide Loads of Hope and Downy Touch of Comfort. As part of these programs, she has contributed to the development of two mini-documentaries produced by Flow Nonfiction that are currently featured in multi-touchpoint marketing campaigns. Rebecca has a BA in sociology and anthropolgy from Colgate University and currently lives in New York City.

My Speaker Sessions

Sunday, March 13

2:00pm CDT